INVITATION: Gail Day Unsung Heroes Award 2023

Dan Southwood-Wells
18 September 2023
17h30 to 18h00 – Registration, cheese & wine
18h00 to 19h00 – Presentation & discussion
Innovation City (in Gardens), Darter Studio, Longkloof, Gardens, Cape Town, 8001
Unsung Heroes Award ceremony in Cape Town

Join the Free Market Foundation in the Mother City on the 18th of September as we celebrate the latest recipients of the Gail Day Unsung Heroes Award.

The award is named after long-time administrator and champion of freedom, Gail Day, who retired from the FMF in February of this year.

The FMF wishes to recognise how civil society and private enterprise can mitigate the impact of state failure.
In this spirit, the FMF is delighted to jointly award the Unsung Heroes Award to Dan Southwood-Wells and Herman Maritz, the co-founders of EskomSePush, an app which needs no introduction to South Africans.
The FMF regards ESP as a perfect example of how entrepreneurs can harness the power of technology to solve social and economic problems.

Our guest

Dan Southwood-Wells is a Chief Technologist and Engineering specialist. After graduating with an MSc in Computer Science from Rhodes University, Dan spent time as a product development specialist at Telkom before directing the systems and product architecture at Transakt Secure Gateway. He then served as Engineering Director at Takealot before assuming the role of Chief Technologist at Superbalist. Together with Herman Maritz, Dan then co-founded the household known app, EskomSePush.

Our venue 

Nestled in the vibrant Kloof Street, Innovation City is an invitation-only community of digital start-ups, scale-ups, corporates, entrepreneurs, world changers and innovators. It is a world-class network that helps accelerate digital innovation in Cape Town through fostering co-creation. We're excited to recognise the latest recipient of the Unsung Heroes Award at this trailblazing venue. Please see directions and parking information below.


We encourage all attendees travelling in their own vehicles to make use of the parking at the Kloof Lifestyle Centre around the corner from our venue. See directions here.

About the award

Established in 2021, the Unsung Heroes Award is bestowed upon those who have made notable contributions to the cause of individual liberty and limited government in South Africa and abroad with little or no acknowledgement. Whether these unsung heroes are conscious of the service they are rendering to the cause of liberty, or whether it is a necessary by-product of their work, is no factor.

The Award is named after Gail Day – Executive Manager at the FMF – who retired in February 2023 after being involved with the FMF since 1987. In recognition of Day’s tireless dedication to managing the administrative machinery of the Foundation (mostly behind the scenes), the FMF named the Gail Day Unsung Heroes Award in her honour.

The award’s logo is that of a cyclist pedalling uphill. This not only recognises Day’s passion for cycling all across the world, but also her relentless hard work advancing the cause of personal freedom, private property, and limited government.

Media enquiries
For more information and to arrange for photographs and interviews, contact:
Anneke Burns |

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