Because we gather information about the customers on the Free Market Foundation Site, we feel you should fully understand the terms and conditions surrounding the capture and use of that information.
The information which Free Market Foundation gathers and tracks
Free Market Foundation gathers two types of information about users:
- Data that users provide through optional, voluntary registration on our site
- Aggregated tracking information derived mainly by tallying page views throughout our site. Such information enables us to better tailor our content to readers' needs and help our advertisers better understand the demographics of our audience. Because Free Market Foundation derives a portion of its revenue from advertising, providing such aggregated demographic data is essential in order to keep some of our services free to users.
Questions regarding this statement should be directed here.
Free Market Foundation offers free electronic newsletters to users. Free Market Foundation gathers the e-mail addresses of users who voluntarily subscribe. Customers may remove themselves from any mailing list by following the instructions contained in every newsletter. They can also subscribe to the newsletters at the time of registration.
Free Market Foundation occasionally conducts customer surveys to better target our content and product inventory to our audience. We sometimes share the aggregated demographic information in these surveys with our advertisers and partners. We never share any information about specific individuals with any third party, except as noted previously.
Free Market Foundation tracks user traffic patterns throughout the Free Market Foundation Site and this information is correlated with data about individual users. Overall usage statistics, according to a user's domain name, browser type and MIME type gotten by reading this information from the browser string (information contained in every user's browser), are also broken down.
Free Market Foundation also tracks and catalogs the search terms that customers enter into our search tools, but this tracking is never associated with individual users.
If you've set your browser to warn you before accepting cookies, you will receive the warning message with each cookie.
Use of the information
Free Market Foundation uses any information voluntarily given by our users to enhance their experience in our site, whether to provide interactive or personalized elements on the site or to better prepare future content based on the interests of our users.
As stated above, Free Market Foundation uses information that users voluntarily provide in order to send out electronic newsletters and enable users to participate in polls and message boards. We send out newsletters to subscribers on a regular schedule and occasionally send out special editions when we think subscribers might be particularly interested in something we are doing. Free Market Foundation never shares newsletter mailing lists with any third parties, including advertisers or partners.
We use tracking information to determine which areas of our site users like and don't like based on traffic to those areas. Free Market Foundation does not track what individual users read, but rather how well each page performs overall. This helps us continue to build a better service for you.
We track search terms entered in our search function as one of many measures of what interests our users. But we don't track which terms a particular user enters.
Free Market Foundation creates aggregate reports on user demographics and traffic patterns for advertisers and partners. This allows our advertisers to advertise more effectively and allows our users to receive advertisements that are pertinent to their needs. Free Market Foundation never shares individual personal information with anyone, so an advertiser will never know that a specific user clicked his or her ad.
Free Market Foundation uses the above-described information to tailor our content to suit your needs and help our advertisers better understand our audience demographics. We do not share information about individual users with any third party, with the exceptions noted previously.
Free Market Foundation gives users options wherever necessary and practical, such choices include:
- Opting not to receive our electronic newsletters when registering as a buyer
- Opting not to provide certain personal information when registering for a service or as a buyer
- Opting not to participate in certain interactive areas, which completely alleviates the need for any information from our users
Users may unsubscribe to any of our electronic newsletters at any time by following the instructions contained at the end of each newsletter.
How To Contact Us
If you ever need to contact us via email, click here.